Chapter 14 : E-business

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 E-BUSINESS
•          The Internet is a powerful channel that presents new opportunities for an organization to:
§  Touch customers
§  Enrich products and services with information
§  Reduce costs

•          How do e-commerce and e-business differ?
–      E-commerce – the buying and selling of goods and services over the Internet
–      E-commerce refers only to online transactions
–      E-business – the conducting of business on the Internet including, not only buying and selling, but also serving customers and collaborating with business partners
–      E-business refers to online transactions, serving customers and collaborating with business partners
E-BUSINESS MODELS

•          E-business model – an approach to conducting electronic business on the Internet



Business types
Brick-and-mortar business - operates in a physical store without an Internet presence.
Pure-play (virtual) business - a business that operates on the Internet only without a physical store. Examples include Amazon.com and poplook.com.
Click-and-mortar business – a business that operates in a physical store and on the Internet.  Examples include Cala Qisya and Barnes and Noble.


E-BUSINESS BENEFITS AND CHALLENGE
•          E-Business benefits include:
§  Highly accessible
§  Increased customer loyalty
§  Improved information content
§  Increased convenience
§  Increased global reach
§  Decreased cost

•          E-business challenges include:
§  Protecting consumers
§  Leveraging existing systems
§  Increasing liability
§  Providing security
§  Adhering to taxation rules

•          There are numerous advantages and limitations in e-business revenue models including:
§  Transaction fees
§  License fees
§  Subscription fees
§  Value-added fees
§  Advertising fees

MASHUPS
•          Web mashup - a Web site or Web application that uses content from more than one source to create a completely new service. A Web mashupis a Web site or Web application that uses content from more than one source to create a completely new service. The term is typically used in the context of music; putting Jay-Z lyrics over a Radiohead song makes something old become new. The Web version of a mashup allows users to mix map data, photos, video, news feeds, blog entries and so on.
–      Application programming interface (API) - a set of routines,protocols, and tools for building software applications
–      Mashup editor - WSYIWYGs (What You See Is What You Get) for mashups 
The End of Chapter 14 : E-business by syahirahzfri. 
Thank you for reading :)


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